Introduction
Welcome to Digital Hype ("we", "us", or "our"). We are a digital marketing agency based in Chennai, Tamil Nadu, India, operating through our website https://digitalhype.in/. We are committed to protecting your personal information and your right to privacy.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our services. Please read this policy carefully. If you disagree with its terms, please discontinue use of our site.
Information We Collect
We may collect the following types of information when you interact with our website or services:
2.1 Personal Information You Provide
- Name, email address, phone number, and company name when you fill out our contact forms
- Project details, business requirements, and communications submitted through our website
- Billing and payment information when you engage our services
2.2 Information Automatically Collected
- IP address, browser type, operating system, and device information
- Pages visited, time spent on pages, and referring URLs
- Cookies and similar tracking technologies (see Section 6)
2.3 Third-Party Information
- Information from social media platforms (Facebook, Instagram, LinkedIn) if you interact with our social pages or engage us through those channels
- Analytics data from tools such as Google Analytics to understand website usage
How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and provide the digital marketing services you request
- To send you project updates, proposals, reports, and billing communications
- To improve our website, services, and overall customer experience
- To send marketing communications, newsletters, or promotional content (only with your consent)
- To comply with applicable Indian laws and regulations
- To detect, prevent, and address technical issues or fraudulent activity
- To analyze usage trends and measure the effectiveness of our marketing campaigns
How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:
- Service Providers: Trusted third-party vendors who assist in operating our website, conducting business, or delivering services (e.g., hosting providers, payment processors, analytics platforms), subject to confidentiality obligations
- Legal Requirements: If required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency)
- Business Transfers: In the event of a merger, acquisition, or sale of company assets, your information may be transferred as part of that transaction
- With Your Consent: We may share information for any other purpose with your explicit consent
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by applicable law. Client project data is typically retained for the duration of the engagement and for a reasonable period thereafter for record-keeping purposes.
You may request deletion of your data at any time by contacting us (see Section 10).
Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files placed on your device that help us remember your preferences, understand navigation behavior, and measure marketing performance.
You can control or disable cookies through your browser settings at any time. However, disabling cookies may affect the functionality of certain parts of our website.
Third-Party Links
Our website may contain links to third-party websites, including our social media pages on Facebook, Instagram, and LinkedIn. We are not responsible for the privacy practices of these third-party sites.
We encourage you to review the privacy policies of any external sites you visit.
Data Security
We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include SSL encryption, secure hosting environments, and restricted access to personal data.
Your Rights
You have the following rights regarding your personal information, in accordance with applicable Indian data protection laws and principles:
Request a copy of the personal information we hold about you
Request that we correct inaccurate or incomplete data
Request that we delete your personal information, subject to legal obligations
Withdraw your consent to marketing communications at any time
Object to the processing of your personal data in certain circumstances
To exercise any of these rights, please contact us using the details in Section 10. We will respond to your request within a reasonable timeframe.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time. Changes will be effective immediately upon posting the updated policy on our website with a revised "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we protect your information.
Your continued use of our website after any changes constitutes your acceptance of the updated Privacy Policy.